Ecommerce Trend: Keep Your Eyes on Visual Search
Visual search technology is one of the most exciting trends in ecommerce. Though the tech isn’t new (Zappos had this feature in 2009 and Google bought Like.com in 2010), it’s finding new life in...
View Article15 Ecommerce Resolutions for 2015: Part 1
To kick off the new year, we’ve got a 3-part series covering the 15 ecommerce resolutions for 2015 you need to make. Today’s post covers 1-5. Dig in! 1. Tune your performance It’s no secret that as...
View ArticleWhy It’s Like 1995 on the Mobile Web Right Now
Another post on mobile menus? You may recall, GetElastic posted Don’t Make These Mobile Mistakes and Mobile Menus: Hold the Hamburger already. And Conversion XL posted the excellent mobile menu A/B...
View Article5 Ways to Personalize Product List Results
While personalization engines can track search and navigation behavior to determine how to select the most relevant content to a site visitor, a lesser-known tactic is to use how category and search...
View ArticleWhy the Ecommerce Catalog Must Die
Why do the majority of ecommerce storefronts look and function the way they do? They’re based off the catalog metaphor — digital versions of the paper catalog, and for good reason — it was the catalog...
View Article8 Tips for Mobile Customer Service Usability
When it comes to mobile commerce, the effort typically goes into getting mobile websites and apps live and mastering responsive design, and obsessing over home page, product page, category, search,...
View ArticleDoes Your Mobile Home Page Drive Visitors Away?
Consumer research suggests mobile shoppers prefer mobile websites to retail apps. But if you’ve invested in a companion app and wish to use your mobile home page to promote it, be careful about how you...
View ArticleThe Site Search SNAFU Even The Biggest Sites Make
Site search is radically important. Site visitors that use search boxes are more likely to know specifically what they want and are closer to conversion than those just browsing. For ecommerce site...
View ArticleTips for Increasing Sales on Black Friday
Black Friday and Cyber Monday are almost here, and that means retailers are already fretting about how to maximize online revenue and steal customers from competitors. According to Forrester Research,...
View Article2016 Web Design Trends to Boost Conversions [Infographic]
Good web design can make or break your business. Research shows that users will make up their mind about how they “feel” about your website (and thus your business) within a fraction of a second after...
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